Kochi metro advertising has been another milestone in the life of Zero degree group where the brand has got that exclusive advertising right for the state's most efficient metro rail network. There has been a rigorous competition to get through with the exclusive tendering process to transform itself into an ideal Kochi metro advertising agency to outbid some of the major competitors in acquiring some exclusive advertising priviledges to advertise around 1080 metro pillars, 1080 medians, 20 portal piers and 20 portal beams that cover 16 stations that sprawl a 16.5 kilometer of the route. This collaboration to enhance presence to kochi metro piller branding has effectively transformed the metro’s infrastructure into an outdoor medium of advertising which can ensure high- visibility that can offer brands with that kind of exposure to match to the level of every other dynamic and rapidly evolving cities of India. Within a span of 7 years, this partnership which has got a strategic evolution has effectively managed a state of art evolution with an impactful and highly visible brand communication to ensure a long lasting presence in the diversified landscape of Kochi.