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A National Triumph: Zero Degree Listed in India’s Top 10 Advertising Agencies

It is with immense pleasure we announce that today we have reached yet another milestone in our twenty year journey. Zero Degree has been featured among the “10 Most Promising Advertising Agencies – 2025” in the annual industry review conducted by Media Infotainment, India’s leading and renowned monthly magazine publication catering to the vibrant media and entertainment sector in India. 

This honor is more than a title to us. It is the reflection of our vision, a symbol of our determination and a shining example of our achievement as a team. We take this opportunity to thank everyone who contributed to our growth without whom this achievement would not have been possible. 

Over the years, we’ve had the privilege to collaborate with top brands across different sectors and reinforce their brand identity by thoughtfully curating advertising campaigns that tell their stories to the public. From startups to well sought after enterprises, Zero Degree’s approach has always been rooted in strategic planning, creative storytelling and customer insights, and this award strengthens our position in the evolving advertising industry. 

As one of the industry’s leading voices, we firmly believe that advertising is not just a marketing technique. It’s a powerful medium that connects a brand’s vision with its people. Whether it is social media marketing, 360 degree marketing or outdoor promotions, our team of professionals deliver campaigns that leave a lasting impression.

Insights from the CRO’s Recent Conversation with Media Infotainment

In a recent interview for Media Infotainment, Anil Devan, Zero Degree’s reputed Chief Revenue Officer shared his views on the company’s journey, emphasizing  how Zero Degree built a strong hold on the out-of-home advertising in Kerala and eventually transcended to other parts of India. 

He also mentioned Zero Degree’s exclusive advertising rights with Kochi Metro, which include naming rights for metro stations, pillar branding and in-station advertising opportunities. The interview also touched upon the rise of digital-marketing, increasing demand for data-driven creativity and how digital format is going to shape the future of OOH. 

The Road Ahead

Being listed as one of the top ten promising advertising agencies in India is not our ultimate goal, it marks the beginning of an exciting journey ahead. Besides, it strengthens our desire to push limits, take on new tasks and keep coming up with concepts that inspire, motivate and impress. We extend our deep gratitude to our esteemed clients, partners and team members for their unwavering support and trust. This recognition belongs to all of us.

(read the full interview below)

Zero Degree Article-

Latest Blogs
Zero Degree Illuminates Kochi: Three New Premium LED Screens Transform City Advertising
They’re here! Three new stars just lit up Kochi’s skyline. Zero Degree’s premium LED screens at Kundannoor (towards Alappuzha), Kundannoor (towards Vyttila) and Edappally are now live.  We have opened up prime space for your brand to shine at all three locations. So, what does this mean for your brand? We’ll tell you. Prime Locations, Powerful Visibility Strategically placed at the prime locations in Kochi, they offer maximum exposure and visibility for brands that are ready to take the spotlight. These are selected spots at various locations of the city where traffic and engagements are maximum. When brand messages are highlighted on them, your brand stands out in the cityscape. Built with advanced display technology, all three LED screens are designed with innovative features, capable of showcasing dynamic content in high definition with stunning visuals 24/7. In addition , these strategically positioned LED screens enable businesses to interact with the public all day long, marking a milestone in dynamic urban advertising. The high-traffic areas where they are installed amplify brand presence, capture attention in real time, and ensure that every impression contributes to stronger recognition and long-lasting citywide impact. Together, they set a new benchmark for outdoor digital advertising in Kochi. Impact on Kochi’s Urban Experience In a vibrant city like Kochi, getting your brand as the talk of the town can make all the difference. With its bright and enhanced visuals, the LED screens add energy and bring Kochi’s evolving urban landscape into a new dimension. Beyond the visual charm, these screens are useful communication tools that enable local companies to interact with communities in real time and reach audiences more successfully. By merging digital innovation with city spaces, they also stand at the heart of the city as a symbol of its rising urban identity.  The incorporation of LED technology into the urban environment allows for dynamic displays that go beyond standard advertising and instead breathe life into the city. Through the use of these LED displays, both locals and tourists are offered an enriching experience of the development of Kochi, with brands having a unique way to showcase their brand messages as they continue to shape and evolve the cultural and commercial narratives of the city. Zero Degree’s Vision & Commitment With our extensive services that span across premium LED screens, strategic placements, and innovative OOH solutions, Zero Degree has been at the forefront of elevating Kerala’s out-of-home (OOH) advertising. Unlike traditional advertising techniques, the present day outdoor advertising campaigns feature dynamic and attractive content that contribute to higher brand recall compared to many other media channels. By leveraging cutting edge technologies, we ensure brands connect meaningfully with their audience. Moreover, combining technology with creativity through premium placement allows brands to provide measurable results from advertising as well. Each campaign helps establish stronger brand recall with the intended audience and thus enhances overall engagement throughout the state of Kerala. Final Thoughts Getting your brand message across the bustling city of Kochi is an advantage that you do not want to miss. With the installation of the brand new LED screens at three prime locations in the city, it is no more an opportunity. It is a powerful platform for brands to make a citywide impact like never before. Together, they mark a new chapter in the city’s advertising landscape and set a new stage for visual storytelling in the city. Partnering with Zero Degree ensures your brand takes center stage on Kochi’s busiest streets and leads the race for exposure. So make the most of it and amplify your brand’s reach. After all, in the battle for brand spotlight, visibility is everything.
December 4, 2025
Outdoor LED Displays: Shaping the Next Era of Brand Visibility
In the modern business landscape, attaining maximum visibility for your brand is not just a goal; it is a necessity. This is where LED screen advertising comes into play. Large and small businesses solely rely on them because of their ability to showcase messages vividly and advertise to a large audience in real-time. With the digital revolution shaping the new phase of advertising, outdoor LED displays are a game changer that boosts brand visibility and maximizes reach for your brand. In this article we will walk you through the possibilities of led digital screen advertising and its impact on the advertising industry. What Are Outdoor LED Displays? LED Displays are digital screens that use light-emitting diodes (LEDs) to show advertisements, announcements, and other attractive visual content that are usually placed in areas with a high volume of traffic to attract the attention of the public. In contrast to traditional billboards which present branding messages in a static format, outdoor advertising LED display screens are large-format, high-brightness digital screens which are created to work in open-air settings at any time. The light-emitting diodes incorporated in them are equipped with the capability to produce sharp images that do not lose their visibility even in direct sunlight, thus enabling videos or animations to be used as a source of the bright visuals to be displayed in the middle of the day. Therefore, outdoor LED advertising screens are the most impactful media that are extensively used by brands to attract the attention of the target audience through the provision of captivating and relevant content.  Advantages of LED Displays for Brands There are a handful of advantages that come with choosing LED digital screen advertising for your brand. Here are a few benefits your brand can gain by adopting them.  High visibility : A striking feature that gives LED screen advertising an edge over traditional billboards is its exceptional visibility. With vibrant colors and dynamic content, it instantly captures the attention of passersby, making your message stand out even in busy surroundings. Day or night, outdoor advertising LED display screens remain highly noticeable, allowing your brand to reach a wider audience and maximize exposure.Dynamic content : LED billboards let you showcase dynamic content such as images, animations, videos and scrolling text. This flexibility gives the brands to craft engaging and interactive ads that capture attention and ensure interaction. This not only increases visibility but also strengthens brand identity.Real-time content updates : Another important aspect of LED screen advertising is that it can be operated in real-time. This allows brands to make alterations depending on the impact of the ongoing campaign as they can be easily programmed to update content in real-time, make necessary changes and optimize campaigns for maximum engagement. How LED Displays Boost Brand Visibility The dynamic visual impact that comes with LED digital screen advertising is something that traditional outdoor advertising techniques lack. The LED screens, widely known for their vibrant colors and bright output, display dynamic content in high resolution which makes it visible during day and night. Also, the dynamic nature of videos, animations and high-definition graphics effectively captures the attention of passersby, giving brands more reach than any static signage can achieve.   By consistently showcasing logos and brand messages, LED displays help brands to remain memorable to the public. This repetition builds recognition, familiarizes audiences with the brand, and ultimately helps brands achieve greater exposure. In addition, LED displays also ensure audience engagement by turning passive viewing into an immersive brand experience through touchscreens, motion sensors or QR codes. In addition, outdoor advertising led display screens also ensure audience engagement by turning passive viewing into an immersive brand experience through touchscreens, motion sensors or QR codes. Applications in various industries Advertising LED display screens are versatile and can be used in numerous settings.  Retail : Stores and retail outlets are the first to reap the benefits of LED screen advertising. By showcasing their products, offers and promotions on LED screens, they attract potential customers and encourage interaction within the shop. Hospitality : Restaurants, hotels and cafes overwhelmingly utilize the power of LED digital screen advertising to display their menu, combos and offers in bright LED displays to create an exciting dinner experience to the guests. This urges customers to take action, try new cuisines and explore special offers, leading to a successful customer interaction.Corporate : Organizations across the globe display important company announcements through LED screen advertising to effectively communicate with employees, clients and stakeholders in real time.Outdoor advertising : By placing LED billboards in high-traffic zones, outdoor advertising agencies provide brands with unmatched exposure. Different types of outdoor advertising include mall branding, bus shelter advertising, pole kiosk and other attention grabbing out-of-home advertising formats that build brand visibility. Future of LED Screen Advertising With the rapid advancements in LED screen advertising, we are stepping into a new era of immersive engagement and intelligent brand storytelling. These developments are taking outdoor advertising to another level that static billboards and other outdoor advertising techniques can only imagine. Here are some interesting facts about the future of LED screen advertising. Technological Advancements : Modern breakthroughs have fuelled theoutdoor advertising led display screen to evolve into various innovative forms. We can expect higher resolution screens for sharper and more immersive visuals along with  LED screens that are flexible, curved or transparent in the years ahead.Data-Driven Advertising : We have already grown accustomed to living with AI, and it has become an integral part of our lives. Recently LED digital screen advertising have also started reaping the benefits of AI and analytics to design targeted campaigns to attract audiences based on location, time and demographics.Interactive Features :  LED displays now include elements such as touchscreens and motion sensors to enhance the user experience. Recently, Augmented Reality(AR) has also been introduced into outdoor advertising LED display screens, setting a new trend in the ooh industry. Final Word Outdoor LED display trends are rapidly evolving, shaping the future of a truly immersive visual experience. Driven by technological advancements and creative innovation, the latest innovations in LED digital screen advertising can definitely change the face of your brand with its powerful impact. Also, with better quality and flexible displays, brands can guarantee greater visibility and stronger brand recall. With that said, the future of outdoor advertising is LED screen advertising, and a prominent company like Zero Degree delivers dynamic, interactive and visually striking advertising experiences. So leverage it now to boost your brand’s visibility. Because in the race for exposure, visibility is everything.
November 14, 2025
Top Benefits of Outdoor LED Advertising Screens for Businesses
As cities get smarter and streets more dynamic, capturing attention in public spaces has become more challenging than ever. Businesses operating in various sectors across the world are on the lookout for the latest innovations in advertising to give their brand message to the public and build unmatched visibility. The rise of outdoor LED screen advertising has emerged as the go-to option for organizations seeking impactful ways to promote their brands and has revolutionized the way brands engage with audiences like never before. Today, the streets and public spaces are filled with vibrant LED screens with captivating visuals that are likely to stay etched in the minds of passersby. In this article, we will shed light on some striking advantages of outdoor LED advertising. Let’s jump right in. 1. High Visibility & Attention-Grabbing A key advantage of outdoor displays is their ability to to remain visible under any lighting conditions. The light-emitting diodes in them are equipped with the capability to produce sharp images that do not lose their visibility even in direct sunlight or at night. Many outdoor advertising LED display screens feature automatic brightness sensors that are capable of adjusting their light output according to the surrounding light conditions.  2. 24/7 Brand Exposure LED displays operate day and night in contrast to static billboards or traditional advertising techniques that offer limited visibility mostly during daytime. As they are capable of displaying dynamic and interactive content they enable businesses to capture attention around the clock, avoiding the cost of additional lighting during the night.  3. Dynamic & Flexible Content What gives LED screen advertising an edge over other methods is that you can change content instantly. In the digital era we live in, keeping the audience engaged is just as important as showcasing advertisements. Outdoor led advertising screens can effectively perform this task as they can be programmed in real-time to showcase dynamic and flexible content. 4. Cost-EffectivenessUnlike traditional billboards and posters that require additional cost for printing charges, LED screen advertising offers effective and a better experience on a single screen at low cost. Though the initial investment may be higher, it delivers greater ROI by enabling frequent content updates without extra printing costs. With the provision to upload content remotely, LED digital screen advertising also eliminates onsite maintenance, attracting businesses to invest in them.   5. Real-Time UpdatesCompanies no longer have to rely on static ads or spend time on repetitive printing. With just a few clicks, businesses can now upload and monitor the content on the advertising LED display screen without the hassle of manually replacing signage or printed ads. In addition, the dynamic scheduling feature allows marketers to set ad content on the display at designated times, weather conditions or for special occasions.  6. Stronger Brand Recall People have a natural tendency to memorize things that are in motion. When the ads are curated in vibrant hues and combined with movement, the chances of engaging viewers and keeping them hooked to the content are higher. This gives brands the advantage of keeping their advertisements in people’s minds long after they’ve seen them. As a result, brands get stronger brand recall and prompts viewers to act after seeing the advertisement. 7. Eco-Friendly Advertising Compared to conventional lighting, LED screens consume less energy. This quality is a unique advantage LED digital screen advertising provides. In fact, they are environmentally friendly and eliminate the need for paper and other physical materials. For brands seeking an eco-friendly advertising option, investing in outdoor LED digital screens can deliver a high ROI while remaining sustainable. 8. Multi-Content DisplayMultiple ads or messages can be displayed in rotation on a single LED panel, making it a very flexible marketing tool. This removes the necessity for deploying additional screens for promotional purposes of a variety of products or services. In addition, the ability to rotate content also allows businesses to plan campaigns for timely promotions, seasonal campaigns or targeted messaging for different audiences. 9. Limitless Creative FreedomThe printing and installation constraints that come with static billboards can be daunting. LED screen advertising offers more creative freedom for brands as it does not have any printing or installation limitations. The main advantage of campaigns that are tailored to certain areas is that the messages are delivered to people living in specific regions, and brands also have the opportunity to launch and evaluate several ad versions to determine which one is more receptive to the audience. As a result, they can employ diverse media such as videos, animations or live feeds to attract and involve their target market by developing fascinating and interactive content. 10. Boosted Engagement with Interactive TechIn today’s digital era, every platform features options to create engagement with users. The screens based on LED technology can exhibit numerous interactive features such as QR codes, motion sensors and other touch-sensitive interfaces that facilitate direct engagement with potential customers. Through such interactive elements, the LED screen advertising becomes more engaging and can serve as a game changer for brands. Major Sectors Benefitting from Outdoor LED Advertising Screens Several industries are reaping the benefits of outdoor LED advertising screens. Car dealerships display their newest models and special offers using LED screens that are visible at the showrooms' vicinity, whereas restaurants and beverages make use of the technology to entice new customers by advertising through vivid content displays. The healthcare sector, for instance, uses LED screens to communicate relevant health information, and the media companies on the other hand take advantage of the attractiveness of LED displays to advertise movies, events and shows, thus, ensuring audience engagement at the highest level. You can learn more about other industries that benefit from outdoor advertising screens in this article. Final Thoughts Outdoor LED screens have emerged as key tools for effective communication in today’s competitive digital landscape. With brands operating across various sectors battling for audience attention, the unmatched exposure that LED screen advertising offers them is invaluable. When the bright visuals and animated content comes along with interactive features, businesses can ensure maximum audience engagement and totally rely on them for stronger brand recall. With years of experience in LED display development, Zero degree offers outdoor display solutions engineered to perform reliably in real-world environments. By partnering with us, your brand can gain the reach and visibility it deserves.
November 14, 2025
The Power of Pillars: Understanding the Scope of Metro Pillar Advertising in Kochi
As time passes, changes occur gradually in every sector and aspect of life. Over the years, technologies have evolved and so have major cities into high-tech urban hubs. Today, they are home to thriving commercial centers, shopping districts and tech parks that have shaped modern lifestyles. Amidst these bustling cities, commuting has been a major challenge. This led to the introduction of metro rail systems to make traveling easier, with the Kochi Metro being the first in Kerala. As the Kochi Metro grew into a major transit hub in the city, the advertising opportunities it offered grew alongside it. Leading brands operating across various sectors across the state realized the scope of metro pillar advertising in Kochi  and invested in it to maximize visibility and convey their brand message to thousands of people who rely on the metro for their daily commute. In this article, we will discuss why metro pillar advertising is gaining attention and how it will help your brand to gain unmatched exposure. Let us explore this in detail. What is Metro Pillar Advertising? Metro pillar advertising is a strategic form of outdoor advertising that focuses on populous city centers by setting up advertisements on the structural pillars of the city metros. The aim of this mode of outdoor advertising is to attract daily commuters, travelers and passersby by installing billboards, digital boards or wrap-around graphics on the pillars. It is an intermediary which possesses the ability to both educate and entertain pedestrians and travelers, making them an efficient tool for brands to engage with urban communities. Metro pillar advertising provides a range of creative solutions such as vinyl wraps, 3D installations and digital displays to efficiently make their message clear and loud to the masses. Every ad format possesses its own capacity to effectively draw audiences in a distinctive manner that leaves them with a lasting impression. Why Metro Pillar Advertising Stands Out in Kochi Metro pillars are present along major busy routes in the city. This gives the advertisements greater impact as they show up in front of travellers around the clock, helping businesses reach their target audience efficiently. Also, the repeated exposure from the daily commuters reinforces brand recall and ensures that your brand stays highly memorable. For all these reasons, metro pillar advertising in Kochi has proved the most effective outdoor advertising technique that can boost visibility of your brand multiple times and stand out in the city. Audience Reach and Impact Metro pillar ads allow brands to connect with a diverse audience including  working professionals, students, families and travelers. As they are strategically positioned on the route that the metro train passes, it allows brands to connect with those in different demographic segments effectively. However, brands also have the option to plan campaigns accordingly so that it can be monitored whenever necessary.  Unlike other traditional advertising methods, this gives the brands an edge over competitors and drives higher engagement. Benefits for Brands 1) Localized Marketing with City-Wide Coverage : Metro pillar branding allows brands to reach a wider audience with targeted campaigns across the entire city. With its capability to reach thousands of daily commuters, it also provides them the platform to create an impact among the local audience as well. 2) Ideal for multiple sectors : Pillar advertising serves beneficial to several businesses operating across multiple sectors. Retail, FMCG, education, healthcare and real estate are some of the key sectors that leverage the potential of this platform. 3) Creative flexibility : This type of advertising allows brands to experiment with innovative visuals and come up with creative concepts that stand out in the urban environment. 4) Enhancing brand credibility : Though pillar advertising in Kochi serves as an effective promotional tool, it also stands out as a credible and impactful advertising medium. When brands collaborate with public infrastructures, it instinctively improves the perception about them and builds confidence in customers.  Challenges and Considerations While pillar advertising offers high visibility, it also faces challenges. Audiences recall messages that come in simple designs and visuals. Therefore, to run an effective pillar advertising campaign in Kochi, businesses need to avoid overly complex or cluttered visuals that confuse viewers and ensure their designs remain subtle and clear.  Another key hurdle they encounter is difficulty in maintaining the durability and appearance of advertising materials during extreme weather conditions, pollution and public handling.  To ensure the message remains effective, brands must invest in durable, weather-resistant materials and plan for regular maintenance or replacements. Future Scope of Metro Pillar Advertising in Kochi As Kochi’s metro network expands, the number of metro rail pillars multiplies as well, increasing the advertising opportunities they provide. More stations, corridors and junctions mean more exposure to commuters and passersby, making it easier for brands to connect with diverse urban audiences. Also, with the integration of digital technologies like LED screens, AR enabled displays and other advanced features, the scope of pillar advertising in Kochi is going to break all conventional barriers and offer better visibility than any traditional outdoor advertising can provide. Additionally, metro pillar advertising is expected to become a more widely used medium as more regional and national firms have realized its true potential. This pattern shows faith in the platform's capacity to produce focused and powerful advertising. Final Thoughts Metro pillar advertising in Kochi is one of the leading ways to capture the attention of a brand's target audience. It has become one of the most effective tools for gaining maximum exposure at crowded metro stations, corridors and intersections, making it an effective tool for brand promotion. Due to its strategic locations, brands can reach a wide range of city residents hundred fold, ensuring longer-lasting recall. In addition to exposure, pillar advertising is highly innovative, giving companies the opportunity to create eye-catching campaigns that deliver messages effectively without overwhelming or causing them discomfort. Here at zero degree, we hold the exclusive rights for pillar branding in Kochi that can give your brands unmatched exposure and real time results. So if you are aiming to increase your presence and deliver messages to a wide commuter audience, then look no further because metro pillar advertising in Kochi is the right choice.
November 14, 2025